Every project begins with a detailed briefing to ensure full alignment across creative, operational, and commercial objectives.
We work closely with internal e-commerce, creative, and production teams to define volume requirements, visual direction, timelines, and usage across platforms. This includes understanding seasonal cadence, SKU count, localisation needs, and technical specifications for e-commerce, campaign, and marketplace delivery.
By establishing clear parameters from the outset, we ensure consistency across assets, reduce revisions, and build a production workflow that is both scalable and cost efficient.
